Websites & digital products
Structure, content, user guidance and technical implementation for sales-oriented company and offer pages.
- WordPress & Elementor
- Landing pages and portals
- Multilingual content
- Conversion-oriented customer journey
Digital Product & Operations Manager · DACH
Digital products.
Working processes.
Market understanding, communication and technical implementation in one flow - from website and CRM to offer automation and the complete customer process.
01 / Profile
Agency-level output without agency overhead.
Web design, graphics, catalogs, brochures, CRM, marketing, Meta Ads and operational processes are connected through one point of responsibility. This creates short paths, clear decisions and no misunderstandings between strategy, design, technology and day-to-day execution.
German native language and daily work in Bulgaria combine local business understanding with the language, expectations and decision behavior of the DACH target group.
02 / Service portfolio
From first idea to daily operation
CRM & process automation
Individual systems that connect customer data, consulting, offers, documents and operational work.
- CRM concept and implementation
- PDF and email automation
- Offer and booking processes
- Reporting and data structure
DACH marketing & communication
Positioning and communication that does not feel translated, but developed for German customers.
- Market-ready offer presentation
- Web and campaign copy
- Social media and ads
- Print, billboard and Canva
Customer & sales operations
Practical workflows for teams that turn inquiries reliably into consultations, offers and confirmed business.
- Call center processes
- Lead and follow-up structure
- Tools and responsibilities
- Quality and process documentation
03 / Selected projects
Concrete work instead of general promises
MEDICA Albena
From first inquiry to arrival in one connected system
Concept and development of an individual consulting and booking system for the German health travel market - including customer data, therapy and hotel combinations, PDF offers, email delivery, booking confirmations, documents and reporting.
View medica-albena.comAlbena
Digital communication for a complex tourism product
Management and further development of web content, offers and campaigns for one of Bulgaria's largest holiday resorts - multilingual, market-oriented and across digital as well as classic advertising materials.
BulgarienNah
An editorial travel portal as a complete digital product
Development of an independent travel portal for German-speaking Bulgaria visitors - with editorial structure, travel planning, offer logic, CMS and a clear connection between inspiration and booking.
View bulgariennah.com04 / Use cases
Transferable to companies with complex offers and German customers.
Especially relevant for tourism and hospitality, real estate, health and wellness, and service-oriented companies that want to enter or expand in the DACH market professionally.
05 / Collaboration
Let's put your DACH-market vision into motion together.
Project work, operational responsibility, consulting or the shared development of a new business area: what matters is that idea, digital product, sales and daily operations work together.